Small Shop News 6/6/22

Updates

1. TikTok extending its Marketing Partner Program to make it easier for brands to reach users
2. Does Facebook know what you’re thinking about - targeted ads
3. Meta rolls out new Reels features and expands Instagram Reels to 90 secs
4. Instagram tests new option to view expanded profile image display
5. Social commerce: why content matters

Juicy

1. Sheryl Sandberg leaving Meta after 14 years
2. How to run a successful sales promotion (with examples)
3. The case for and against Facebook marketing

Knowledge

1. Essential elements of a great product page
2. What a retail associate does and how to hire one
3. Retailers guide to POS hardware