Small Shop News 4/3/23

Updates

1. TikTok retail marketing at risk
2. Bytedance-owned product showcase app ‘Lemon8’ is rising up the app store charts
3. Instagram tests new process to help users engage over interests in common
4. Meta provides new ad placement controls to ensure brand safety
5. Meta launches new reels ad options as it leans into evolving consumption shifts

Juicy

1. Why are flip up sunglasses suddenly everywhere?
2. Why all the cool kids smell like pistachio right now
3. The 80’s are back, as illustrated by the strong shoulder trend at PFW
4. The spring 2023 denim trends experts predict will take off

Knowledge

1. Customer loyalty: 8 ways to make and keep a happy customer
2. Women in history who changed the world
3. The 10 best website builder picks for online businesses