NYC Influencers
We covered the top influencers in Texas at the start of the year, then moved to the east coast to have a taste of the Big Apple. While there, we met the top influencers you can reach out to for partnerships and joint ventures in the New York City area if you want to grow your brand with the help of an influencer.
We’ve been fortunate to work with some of these influencers both directly and indirectly inside the InstantBoss Club and Instant Bosses. We love them and hope that you’ll see their passion for marketing, fashion, lifestyle, travel, beauty, and more flow in all their profiles just as we did when we first discovered them. The influencers include:
Leckie Roberts
Leckie’s tagline is beautiful. We love it. It says, “Serious sassy fashion for unserious sassy people.” How could any woman not like that?
This West Village Wasp loves blogging as it gives her a creative outlet to have fun, play with fashion, art, travel, home decor, and her cute lil pup.
She believes that If you do what you love you will never have to work a day in your life.
Caila Quinn
You probably met this beautiful 20 something upper east sider on a Monday night three years ago on season 21 of The Bachelor.
She didn’t find love on the set, but that didn’t stop her from going after her dreams. She moved to NYC, became an Instagram influencer, and met the love of her life, Nick Burrello.
Besides sharing real and raw stories like how she’s struggled with acne, Caila also likes to talk about travel, style, and beauty.
Caila’s philosophy is that life is too short to wait to fall in love; this is why she started her blog, With Love Caila, to share her journey finding it.
Christine Tran
Christine Tran is the founder, editor and digital influencers of Tour De Lust. She likes to refer to herself as a girl touring the world while lusting after her next adventure.
Her travel pictures showcase the beautiful holiday and tour destinations in New York City and around the world. She tells wonderful food stories and shares everything on fashion and lifestyle.
Christine expects to be hitched on 9.21.19; here at the InstantBoss Club, we wish her all the best as she plans up for that day.
Did we say that Christine knows what it feels like to be lost in a tunnel of light? Well, follow her to know the full details.
Mandana Ansari
Mandana or Mandy as she’s commonly known by her friends, is an experienced senior marketing leader and influencer who loves bringing brands to life online and off. Her favorite brands to work with are in the beauty, health, tech, and luxury retail industries all of which tie down to her creativity.
Mandana created Girl & The Bay to share her love for marketing, brand strategy, tech, pop culture, beauty, style, and travel.
Mandana has been featured in publications such as the Huffington Post, Forbes, GQ Magazine, Vogue, Entrepreneur, Fast Company and a few others.
She helped pen the book Read This If You Want to Become Instagram Famous.
Are you looking for a fun-loving virtual BFF? Pick Mandana!
Olia Saunders
First glance at ps.ny and all you see is cute dog pictures. This got us curious and we definitely knew that it’d be a treat meeting the face behind the cute dog.
We scrolled through to see a glimpse of the person behind the beautiful photos of sumptuous foods and “edible” pups; the most we saw of her was her hands holding food and occasional feet here and there.
When we finally met Olia Saunders, we wanted to know the recipes to each of food pictures she’s posted since 2013. She is sweet with her dog and her approach to holistic lifestyle and vegan cooking will make you want to sit up and eat everything on your plate, if you try out her recipes, of course.
Her story of St. Petersburg where she was born and raised before she moved to Germany, Italy, and New York will make you appreciate her love for art and photography more.
Lainy Hedaya
Six days before her wedding, Lainy Hedaya didn’t have a wedding dress that fit her yet. With the help of a friend, she managed to get one that perfectly fitted her. She shares all her last minute wedding planning advice here.
Lainy is married, loves art, and can talk about fashion and JAJA tequila all day and night.
Do you want a complete guide to eating and drinking in New York City and other cool places around the world?
Well, let this NYC girl living in a permanent food coma help you out. She shares her food stories, restaurant reviews, and recommendations. She also shares everything on travel and lifestyle.
Alyssa Lenore
Alyssa Lenore is a fashion and lifestyle blogger and YouTuber who loves to talk about her relationships, personal stories, interior design, organization, and experiences through travel and food from different countries.
Alyssa was born in Manila, Philippines and raised in New York City. Alyssa says that social media has played a huge role in helping her maintain a connection to her roots and as an outlet to express her creativity.
The more social media grew, the more Alyssa knew she had to share her fondness for fashion, food, travel, writing, and photography. Alyssa shares more thoughts and insights on food, the Philippines and cars with her favorite human, Marco aka R32dbp.
Mochi
It feels like all the cute dogs live in New York City.
“Dogs have given us their absolute all. We are the center of their universe. We are the focus of their love and faith and trust. They serve us in return for scraps. It is without a doubt the best deal man has ever made.” - Roger A. Caras
This is the kind of love you feel when you look at the cute picture of Mochi, a 4-year-old Maltipoo girl living in New York City. Mochi is a style-setter and dog model who loves to share her fashion, wine, and travel adventures.
Gabriella Zacche
Before moving to New York City from Niteroi, a small town in Rio, Gabriella Zacche already knew that her love for fashion, beauty, and travel could blossom into a thing of beauty.
She didn’t know it’d turn into a career until she hit 20 and started working in marketing at a beauty multinational. This led her to start her first blog in Portuguese with the desire to empower women around the topics of their skin and health.
When she moved to the Big Apple she decided to venture into fashion and lifestyle blogging and started writing in English too so she could reach her new friends too. Her career took a different direction and she had the opportunity to create her own RTW brand.
Vivien Tatham
Meet Vivien Tatham the young influencer originally from Germany now in New York City for grad school. She’s passionate about fashion and travel and the in-betweens that come with the two, and created I Am Vivien Tatham to showcase her passion.
She’s studied International Business and she spent the summer of last year learning all about Marketing at a beauty company. It’s that internship that made her fall in love with NYC.
Alina Gavrilov
Alina is a full-time attorney who also manages a fashion blog on the side. Her blog acts as an outlet where she talks about things that interest her in the area of fashion, beauty, and home decor.
So if you’re running a side hustle while working 9-5 and feeling overwhelmed, Alina can tell you a thing you a thing or two that will kick you back in motion.
Alana Tsui
Alana is a kiwi who has been living between New York City and Hong Kong ever since she graduated from her Bachelor of Fashion Design Degree. Her knowledge in fashion and understanding of tailoring helps pull looks together effortlessly. Her unique style makes her stand out in the fashion industry.
Alana has an immaculate eye for detail and bold visionary direction, these traits have seen her work with HYPERBEAST, Adidas, Nike, Billionaire Boys Club, Calvin Klein, Lululemon, and many more.
Besides being a freelance fashion stylist and content creator, Alana is a mural artist by day and runs @theboxnyc by night. This kiwi can also teach you a lot about running a successful e-commerce store.
Lisa (LiLi) Hayim
What’s your relationship with food like?
Hit Lisa’s page to find out and probably sign up for her 8 hacks to know how to improve it instantly.
Stay on The Well Necessities for long, and this registered dietitian with a Masters degree in nutrition and Exercise physiology and She’ll strengthen your introspective abilities, make you a mindful eater, and ultimately provide you with the freedom that comes when you realize your self-worth can’t be tied on things like your body image, food choices, or if you do or don’t exercise. She also shares plant-based recipes that help make mealtimes more enjoyable.
Dr. Jennifer Tsai
Dr. Jennifer is an everyday superhero who loves optometry, world travel, and self-expression. Her main specialty in optometry is in orthokeratology, dry eye treatment, and computer vision syndrome therapy. She has a knack for fashion and creativity, which she incorporates into frames and sunglasses.
She uses drjenandjuice to show that you can demonstrate multidimensionality with hobbies, share your personality and be a well-balanced doctor. It allows her to share her love for vision, fashion, health, and travel.
Megan McNulty
Megan McNulty is a fashion and style blogger who loves to inspire all women to feel their best and dress in a way that makes them feel “dolled up” whatever that means to them. She loves to offer advice on how to shop for affordable items that still look chic and how to score high end looks for less!
Courtney and Kelly
Meet the two cousins and bicoastal bloggers who have enjoyed playing dress-up together for two decades. Courtney lives in Manhattan and Kelly in Los Angeles, and manage Mimosa and Manhattan together.
Both girls love to express themselves through fashion, beauty, travel, and the realness of life. If you’re a visual person, then you’ll definitely love their YouTube channel too.
Ewa and Jeromy
Meet the couple whose dedication to life, liberty and the pursuit of salmon onigiri led them to create Nom Life. They both grew up in the food industry and met while working in Chinese restaurants.
The duo shares their love for food and the desire to shed light on local restaurants, bars and key industry players who inspire them. They like to let their audience know that it’s okay to stay hungry (they’re always eating something) and foolish (not mental foolish; goofiness).
Kelly and Alex
Kelly and Alex are another set of duos from New York City who are killing it on the gram. They highlight fashion, beauty, food, travel, and what it’s like living in NYC. These two have been besties since third grade.
Livelycraze to them is a place that you can always be sure to find inspiration and your daily dose of everyday life.
They live by the quote that says “if you look good, you feel good, and if you feel good you do good.”
Veronica Bonilla
Meet this regular Brooklyn girl with big hair, booty 🙈 , and dreams...These aren’t our words though, we had to scroll through brooklynpetite page to find out what the petite stood for if not tiny everything. We discovered that the only small thing about Veronica was her height - she stands at 5 ft.
We loved her fashion sense and passion for travel, beauty, events, big hair, and food and decided to hit the follow button on her gram and the subscribe button on her YouTube channel.
Jelena Cikoja
Jelena lived both in German and Croatia before moving to Cape Town, South Africa for work. While in SA, she made friends and the one that stuck with her through thick and thin was Julie. They both moved to New York City and had the idea to start Abeona, NYC, which focuses on designing practical and stylish wallets with a phone case that keeps your phone close and safe while adding to your unique style.
When Jelena isn’t busy at the Abeona headquarters, she’s sharing life-giving photos of the things that she loves, which include fashion, travel, lifestyle, her man and dog.
Kristen is a lawyer, avid reader and an everyday fashion lover who share everything she cares about with her audience at The Glamorous Gal.
She shares about life in New York, travel, fitness, life, and style. She’s also partnered with brands like Johnnie Walker USA that couldn’t stop praising her for her prowess and perfect use of content in Instagram.
Andrea Loredo
Andrea is a city girl who loves sharing everything to do with photography, fashion/shopping, traveling, and music. Every post she creates has a story of its own and her desire is that her audience will not only be entertained but be inspired too to go after their dreams too.
Andrea lives a busy life but always finds time to interact and engage with her audience every chance she can get. So expect to always see her on her phone while on the train, at Starbucks and her favorite coffee shops - Oren’s and Gregory’s.
Andrea loves coffee and her dog Nala.
Allie Esseili
Allie is another life and style blogger who swears by the “When you focus on the good, the good gets better” mantra. She created Denim Distractions to share all things fashion, lifestyle, and all the life stories that come with it. Besides fashion and lifestyle, Allie created a curated space for specially picked vintage luxury pieces, Vintage Distractions. She loves to merge history with modern to share the best-kept secrets and longtime belief that vintage is better than new.
Morgan Botsford
Morgan is a fashion and beauty blogger who loves helping you feel your best through her everyday style and inspiration.
Morgan is now a mama to a beautiful baby boy and blogs about marriage, fashion, beauty and everything motherhood.
Sarah Stannard
Sarah is a Midwest born and raised a girl who now loves and lives in Brooklyn, New York. She shares on all things fashion, lifestyle, dating, and general New York mishaps.
She’s a die-hard Tottenham Hotspur fan, a loving cat mom to Eleanor the kitten, and a social babe for glamsquad.
Jessica Pavlik
Jessica is a recent graduate from Pace University and former NFL Cheerleader who runs Ruffles and Lace blog to share her love for fashion, beauty, and everything that inspires her.
Jessica has been a dancer all her life. On the weekends she teaches dance students at Center of Dance Arts in Morganville, NJ.
Christina Danza
Christina is a licensed real estate agent in New York. She’s also the founder and editor of downtown_native, a lifestyle blog that provides coverage on dining, style, grand openings and events in the downtown area.
Andreina Valderrama
Andreina is a latina fashion consultant and content creator who shares a collection of her daily outfits, shopping ideas, blogging tips, makeup tutorials, and inspirational messages to help you achieve your dreams and to show you that anything is possible if you put in the work.
Want to know how to get ready for a photo shoot? Check out Andreina’s latest video as she walks you through each step.
Stephanie Silvera
Stephanie is a designer who lives in New York City, working and living on-the-go. She updates her blog, Modern City Chic, with content pieces about style, travel, and food.
Kellyn McMullan
Kellyn is a 22 taco enthusiast and kitty mama who love fashion, travel, and food. She’s also still figuring out this thing called adulthood as she puts and keeps you up to date with every discovery she makes along the way.
Who is your favorite New York City influencer; did she make the list? Let us know in the comment section below. Also, tell us which state you’d like to see us cover next.