We asked you a few days ago to tell us which influencers you wanted us to cover after we did the New York City Influencers and most of you requested that we do California.
We heard you!
So, without further ado, here are California’s top social media influencers you should follow in 2019 :
Riihimaki is a Canadian-American known for her widely popular YouTube channel. She has 8.8M subscribers on YouTube and 4.8M followers on Instagram. Laura’s obsessed with DIY and shares all about fashion, creativity, glitters and petting dogs. Her YouTube channel has been described as “one of the most well-regarded fashion and beauty channels in Canada.
Do you want to look expensive when you’re broke? Well, you’ll have to follow this DIY obsessed Youtuber and Instagram sensation, Alisha Marie. She shares all things fashion, beauty, lifestyle, travel, and interior decor. She also offers comic relief through pranks and other cool videos on YouTube.
Meet Niki, the second half of Niki and Gabi, a fashion, travel and color lover. Niki is also a songwriter, singer and pop artist who aims at making others feel the power in their individuality while listening to her words, watching her videos and seeing her pictures. Niki is originally from Pennsylvania but moved to California in February of 2016 to pursue her calling to do music.
Here’s another YouTube and Instagram sensation you must follow in 2019, especially if you love taking selfies, fashion, makeup, DIYs and a whole lot of random stuff. Looking for advice on taking jaw-breaking selfies and learning more about life in general? Sierra Furtado has got you!
Looking at Laura, you wouldn’t know that she’s learned how to be an adult alongside her husband by trial and error through 11 different jobs, 2 advanced degrees, 1 kid, and 7 different homes in the past 8 years. This is because all you see when you look at her posts is a normal happy family with highs and lows just like everyone else.
A second glance at her posts reveals why Laura created Swell and Sway; to tell younger women starting out be themselves. She encourages them to listen to that small still voice in their hearts. She shares her passion for yoga, books, fitness, and fashion. She also shares her insecurities, fights with her husband, and everything in between. She is as real as can be.
Are you in pursuit of flawless skin? Well, meet your match, Lauren Erro as she helps thousands of women around the world achieve their skin goals. She does this by simplifying the mind-boggling world of beauty. See, Lauren had uncontrollable acne that she struggled from when she was young. When she finally had the acne under control, she found that she was infinitely more self-confident and since then it has been a passion of hers to help others with their skin issues.
Kristina Phelan is a God loving beauty who found freedom in nutrition. She lives a life of choice and chasing local fun and food. She also manages and runs Vessel Tattoo Co alongside her husband Matt Phelan.
Alex Centomo has been sharing content on her two favorite social media channels since 2012. She has over a million followers on Instagram alone and thousands of subs on YouTube. Alex mostly shares content around her passion for beauty, travel, lifestyle, and fashion. She developed her passion many years ago when she was working at a clothing store, helping out with their social media as well as modeling for them. This French Canadian living in the clouds also runs a podcast, The Poorly Planned Podcast, where she talks about anything. Our CEO here at the InstantBoss Club tells us that she’s had a good laugh every time she’s had a chance to tune in to the podcast.
Erin Nichole is a fun-loving girl mom, dog lover, fair trade advocate and boutique owner of Shop Erin Nichole. She’s also a Noonday Collection ambassador, a business that uses fashion to create meaningful opportunities around the world. Follow Erin for style inspiration and mom life.
Meet Cassie a YouTube and Instagram sensation who rose to fame in 2011. She’s also known as Claycupcakes4 publishes content on lifestyle, DIY, fashion, baking, and girly stuff. She’s obsessed with pizza, puppies, sweets, and anything cute.
Jenna Pardini is a part-time blogger and full-time manager of a beauty brand in the cosmetics industry. Jenna has a passion for fashion, makeup, fitness, family, and friends.
Jenna has run both half and full marathons.
She creates content that consists of a mix of her personal style, fitness, and travel.
Pegah is one strong woman who we believe every woman MUST pay attention to or at least try. Having struggled with orthorexia for six years, she discovered self-love, body positivity and balance and made a decision to be a pillar of comfort and encouragement for women of all ages who have or have had an eating disorder. Pegah is a certified personal trainer and health influencer who loves sharing pictures and words of inspiration to help you embrace a healthy lifestyle.
Hailey Danielle Knott
Hailey is an expert, genuine, and result driven social media wiz who creates content on topics like marketing, social media branding, San Diego, travel, lifestyle, fashion, mental health, and fitness. She also shares her innermost thoughts and rants.
Hailey is also the brains behind SneakPeek Gender DNA Test, the only accurate 99% at-home gender DNA test.
Jess is a gift box curator, product designer, and blogger who makes gifts, birthdays sweeter, welcoming new babes cuter and saying “I do” even more magical. Jess owes her passion to her grandmother, who never left a single detail of her gifts untouched every time there was a special occasion to prep for.
Katie Maloney Schwartz
You probably know Katie Maloney from the best reality TV show in the history of the universe, Vanderpump Rules. She has a big appreciation for beauty and always shares a slew of lipstick selfies, quick beauty tips, and long cascading wavy ‘dos à la brand new extensions. She also shares tutorials, tips, product suggestions, and more.
Katie is the co-founder of Pucker & Pout.
Taylor believes that being chic doesn’t always have to be fancy, high-end, or cost you an arm and a leg. In fact, it’s this belief that led her to start blogging to share all chic things like style, travel, and life as she sees them, beautifully.
Taylor is adventurous and wishes she could travel the whole world, but until then she vows to love the beach, the number one place she’d rather be.
Ashley Zeal and Emily Wieczorek
Meet Ashley & Emily – two real-life best friends who love writing about everything fashionable, fabulous and fun. These two became friends over a shared love of Lip Venom and accessorizing an all too boring high school uniform.
They live in two very different cities, lead two very different lives, and when it comes to fashion, they have two totally different styles. Despite all these differences, their mutual love of everything to do with fashion, beauty, and fun – has kept them together for many years.
Now they share the passion for fashion, body positivity, travel, and motherhood with women around the world hoping that these women will share their passions with them too.
Want to know how to dress up, know where to eat or how to pack for your trip to San Francisco? Kate has your back!
She blogs about style, beauty, travel, and anything that interests her when she’s not editing content at her 9 to 5.
Amy Jackson is your everyday it girl in the fashion world. She has been publishing content at Fashion Jackson since 2016 with the hopes of inspiring her followers to imagine, inspire, and impress.
She believes that it is the possibility of having a dream come true that makes life interesting.
Are you impressed with Whitney’s laid back and effortless way of dressing?
We guessed you would!
Her sense of fashion and beauty comes from working in the fashion industry since she was 19.
While enjoying her beautiful Instagram posts, we hope you’ll stop by her YouTube channel and show her some love.
Jami Alix found her purpose in blogging after late nights of obsessing and researching fashion blogs, seasonal trends, and online boutiques. She knew she wanted something she could call her own and genuinely be proud of.
From the day she made the discovery till now, Jami has been sharing her passion for photography and creative direction with the rest of the world.
She also shares lifestyle, fashion ideas and her unfiltered thoughts on life.
Just like Whitney, Jami is new on YouTube and would appreciate some love. So check her out and be sure to hit the subscribe button.
Delaney is the founder, creator, and editor of the styled seed, a lifestyle blog that focuses on fashion, beauty, travel, and fun.
When we asked her why she chose the name The styled Seed, she said she believes many things that are big now started out as a small seed.
She shares her styling tips, tricks, secrets, and her personal journey through life.
She’s worth the follow across all the social channels she publishes her content.
Anh is a goal-oriented, career-driven, and fashion-minded 9 to 5 chic. She’s married to an OCD cutie, a mother to Lucia and two crazy little pups. Anh is a foodie, but a failure in the kitchen who loves to share content on travel, style, and lifestyle.
Anh attends to her blog when she’s not busy working as a marketer, which is usually on the weekend and when she’s off the clock.
Are you a tee and jeans girl? Then, you’ll love keeping up with Lindsey Louie.
Lindsey is a style blogger living and working in San Francisco and Los Angeles. She shares content around topics like fitness, the vegan life, beauty, interior decor, and travel.
Meet The Lovely Chica, Kristin Reveles. She lives in a little ranch with horses, dogs, kittens, and chickens. However, her husband’s business so they moved to Puerto where Kristin continues to blog about girly things, shopping, jewelry, and shoes.
Kristin loves staying fit, cooking and finding a good to read. So once in a while, you’ll come across some wine and food posts.
Bailey or Bai as she’s known around her friends and followers is a social media influencer and photographer who loves the ocean, fresh flowers, traveling, pizza, and good music with a better company.
She publishes content on fashion, travel, holidays, happy days, her family, and pups Rufus and Scooter, two long-haired miniature dachshunds.
Shelby is the brains behind Styling Sunshine, a lifestyle and fashion blog that consists of outdoors, DIY projects, family, fashion, fitness, food and everything real.
She’s also the founder of SoCal Blogger Babes, a community of blogger babes in the SoCal area.
Want to know how to control your thoughts with three simple techniques? Head over to Jordan McClanahan’s recent blog post and read how.
Besides helping you control your thoughts, Jordan helps you create the life and body you deserve using her knowledge of health, wellness, and fitness.
She owns Jordan Grace, an Etsy shop that sells handmade items.
Valentine’s Day is around the corner, are you wondering what to get the man in your life? Well, check out Carrie Bradshaw Lied for cool gift ideas for him.
Kathleen started Carrie Bradshaw Lied in 2010 as a way to stay connected with her girlfriends dressed and styled in college from time to time.
She named her blog so because she realized life after her degree wasn’t as effortlessly fabulous and sprinkled with sparkle as Carrie Bradshaw had made her believe post-grad life might be.
With the lie nicely buried in the deepest part of her mind never to be brought back to life, Kathleen decided that she was going to have a good life no matter what and share all of her discoveries with you not only in fashion but in home, kitchen, travel, relationships, personal stories and more.
If you believe that cauliflower can be pizza, then the truth is that you can be anything, and if you want help becoming that then Breana has your back.
She’ll help you find a balance between a donut and a juice cleanse.
She’ll make you spin at the Union Ryde, introduce you to Nutrivenience and teach and show you what you need to put into your body so that you can feel wanted, sexy, and look even better than you did at 20.
And if you let her, she’ll come into your kitchen, clean up your pantry and stick it up with “clean” food. But for all this to happen, you need to hit the follow button on her Instagram profile.
Chris shares content around topics such as travel, wellness, dreaming big and everyday life with the hopes of helping you navigate the day to day life as a human. She knows that life is hard that’s why she keeps reminding her followers to live the life they love.
Meet the LA it gurl, Alexa Mae. She’s a YouTube and an Instagram sensation who creates content on fashion, beauty, and lifestyle.
Alexa promises ice cream for all new followers and subscribers? So what are you waiting? Go smash her follow and subscribe button so that you never miss an update.
Chloe is an influencer, photographer, and the creator of Hotheaded, a magazine for creatives and influencers.
She’s a Jesus lover who shares content on various topics such as fashion, beauty and anything else that’s happening to her.
Linda is an Afro-Latina and Jamaican who loves to teach and show women all over the world lovely beauty and hair care tips, travel, weight loss and everything in between that compliments a good beat face day and a cute hair-do.
Her YouTube channel that has over 10 million views since 2006 is another avenue Linda uses to showcase her passion.
Are you ready for some black girl magic? Then you’ve got to follow Princess Kaae. We’re sure if you follow her your closet will receive a magical makeover. You’ll want to get fit and try out some jaw-dropping makeup tricks courtesy of Katrina. You can subscribe to her YouTube channel too for random videos, FAQ videos, makeup tutorials and more.
Samantha is a wanderlust, Californian girl by choice and Vietnamese by birth. She’s a pharmacist by trade and a blogger who loves to document her passion for fashion, lifestyle, and travel. Samantha loves photography.
She started blogging out of a habit she developed during her undergrad years at UC Davis, before going to class she’d have a friend take a photo of her outfit which she’d then post on Instagram.
Despite being a shy and quiet girl, Samantha has a good job of connecting with her followers and continues to do so even as her schedule becoming tight due to her career.
Kirsten is a wife and mother who loves Jesus, a good sale, travel, people, and doing things with her family in tow.
She blogs about motherhood, marriage, faith, beauty, style and everything in between.
Jessica is a working professional who loves to blog about fashion, beauty, travel, and fitness in her free time. She also shares recipes of her favorite foods.
Jessica is a risk taker when it comes to fashion, plays it safe with her makeup. She believes that she’s a “haute mess” who runs around in the morning like a chicken missing its head.
Tiffanie Anne is a first-time mom who chose to stay at home to be with her daughter after battling with postpartum depression.
She created the Tiffanie Anne Blog to share her the hidden gems in her home state with the rest of the world. She also owns and run Mix + Bloom, a small shop that carries a mix of pieces to make your days bloom.
Isabella Garcia is a soon to be beauty college graduate who enjoys life in Sacramento, beauty, makeup, and fashion. She loves Jesus, Yuriy, and flowers in that order. She owns Bellas Makeup Chair and The Sac Beauty Mob.
Toni Wilmot is a self-described fashion enthusiast with a counterbalance of luxury and lifestyle experiences. She is also a social media influencer and stylist who loves to share amazing fashion, travel, food ideas and more over at the Primalaprincess.
Bakhtawar Tariq is one lady who knows how to live a public life oh so privately! This is what we mean, this wife and corporate financial analyst shares her passion for fashion, lifestyle, and home, but not any more details about her personal life.
But all in all, we’ve to admit that we enjoyed all her posts and hope that you will too.
Are you thinking of running a successful influencer marketing program and wondering which influencer to reach out to for help? Well, if it’s anything mom-related then Alena Manuylov, this top 3% Instagram influencer in the moms’ community according to Klear, is your girl. Other than that you can follow Alena for amazing travel, fashion, couple goals, and motherhood ideas.
We’ve seen or read an “About Me” page that read this hilarious, “I was just a girl in my heels who took a trip to the west coast and never came back home… Blame it on the palm trees!” Funny as that was, we got inspired to dig in deeper and find out what made Renata stay in San Diego for good. Images of her children, trips, fashion and beauty ideas, and even blog made us to also think of not going back home.
You may know Catt Sadler from E! Entertainment where she spent more than a decade contributing to E! News, E! News Weekend, Daily POP, Live from E! and more. She left the network over a wage gap issue and now spends most of her time championing women and sharing yoga, equal pay, health, beauty, and fashion. Catt also runs and operates The Catt Walk and the NAKED with Catt Sadler Interview Series podcast.
Catt is a tv host, journalist, entrepreneur, and mama to Austin and Arion.
There you have it, dearies. Did your favorite make the list? Which state would you like us to cover next? Comment in the comment section below.